Every blogger or brand wants more traffic to their website. Increased visitors to your site means more engagement, conversions, and hopefully, customers. So how do you increase your website’s visibility? It starts with SEO.
SEO is a digital marketing discipline that helps web admins improve their website’s ability to rank in search results. SEO is powered by links and the more backlinks you can create, the more likely your website is to show up in search engines.
Link building is a touchy subject for a lot of digital marketers. It has a negative connotation because of the spammy tactics that were used many years ago. However, the art of link building is still around and is as important as ever. Creating a link building strategy and growing the quality and quantity of links in your portfolio is one of the best ways to drive more traffic to your site.
The infographic below, from CopyPress, discusses strategies for growing your link portfolio.
Infographic source: Copypress
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