Digital signage used at an office is meant to do one of two things…
First, it’s meant to elicit some sort of action. Whether to follow a simple map to a specific office, follow the company on social media, or make a mental note regarding an upcoming event, the goal is to get the viewer to take a specific action.
Second, digital signs are meant to engage and inform passersby, or those individuals dwelling around the display. You have their attention, why not keep it with news, information, or entertainment!
But you’re probably wondering:
“What exactly should I display on my digital signs to elicit action or engage these individuals?
There has to be other things to showcase besides a simple photo slideshow and the weather forecast, right?!”
Your digital signage software is usually only bound by the designers imagination. But if you’re having trouble coming up with unique ideas, Arreya has you covered.
Infographic by Arreya
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